42.cx Book Review, Kurt Hornburg, November 13th 2019 In Nobel Prize winner Robert Shiller’s new book “Narrative Economics”, Shiller advocates ‘stories do still matter’ – that narratives based on fact or fiction can go viral and influence the actions of consumers and firms. Hence, economists should pay more attention to people’s narratives and be better…
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42.cx, November 13th 2019 During a global partner conference of an international M&A firm in Madrid, 42.CX presented the utilisation of IP and Intangible Asset analytics to enhance the process of M&A related short-list generation. Traditionally, when Company X wants to expand in a particular technology area and wants to prepare a list of potential…
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